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Duda wins 4 awards at Siinda’s Digital Marketing and Innovation Awards

May 21, 2024
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Duda is proud to announce that we have been named a winner in four categories at the 2024 Siinda’s Digital Marketing and Innovation Awards:


These awards recognize the incredible work Duda’s product and marketing teams are doing to empower agencies and SaaS platforms to build or integrate websites at scale. 


“Duda achieved the largest gain in the awards, receiving three gold awards in different categories, a testament to its excellence in digital innovation,” said the
article published by Siinda


Siinda
is the leading European-based non-profit association bringing together agencies, brands, media and technology companies in the local search, digital advertising, media, mobile and on-demand industries. The association fosters partnerships through its extensive membership network, which includes many of the most prominent media companies in Europe and around the world.


Siinda’s annual awards celebrate great achievements in digital innovation. They are awarded to companies whose solutions and tools have proven to help customers innovate and build their digital marketing presence in order to adapt to the ever-changing demands of the online world.


This year’s Siinda’s Awards festive ceremony took place during its live conference in Berlin on May 13, 2024.
Oded Ouaknine, Duda’s Chief Revenue Officer, attended the ceremony and also held a conference on how to deliver more value to small and medium-sized businesses (SMBs) clients by offering transactional websites at scale. 


Learn more about some of Duda’s award-winning products below! 


Selling anything online with transactional websites

Duda is on a mission to democratize online selling. With transactional websites by Duda native eCommerce, we help any business sell anything online, regardless of the industry they operate in or whether they offer products or services. 


Our platform empowers digital marketing agencies and SaaS companies to transform basic websites into transactional platforms, enabling a wide range of transactions beyond traditional retail, including the sale of digital products, tickets, gift cards, vouchers, services, and more.


Changing the way agencies view eCommerce 

In a world where the digital landscape is evolving faster than ever, agencies must be constantly exploring new ways to deliver value to their clients and drive their growth. At the same time, eCommerce capabilities are becoming a must-have for SMBs.


But the reality is that most digital marketing agencies want nothing to do with eCommerce. And who can blame them? For years, the eCommerce space has been dominated by complex or expensive solutions that are overkill for the needs of small businesses.


The fear of investing in, constantly maintaining and training teams on a handful of new technologies (eComm platform, payment gateways, analytics tools, product catalogs, tax and shipping solutions) created an inherent resistance among agencies that actively chose to sit out a real business opportunity.


How we broke the idea that eCommerce equals retail 

In addition, many SMB clients are service-based businesses for whom the term “eCommerce” is relatively foreign. They are plumbers, veterinarians, beauty salons, real estate agents, etc.


This shouldn't be surprising, since the way eComm platforms have historically been built and marketed has been for retail-based businesses selling physical products. This has led to the (mis)conception that generating revenue online is only for product-based businesses. In other words, the longstanding understanding has been that eCommerce equals retail.


To create a mindset shift among agencies and their SMB clients, our eCommerce solution provides an intuitive store-building experience tailored to multiple transactional types. 


Delivering highly customized eCommerce sites at scale

Our robust “composable eCommerce” capabilities ensure agencies can fully meet each client’s needs and never say no to business. From connecting custom payment gateways to syncing external product catalogs, and integrating custom shipping providers – agencies can customize almost any store component using Duda’s API and integration tools.


Unlike other platforms that traditionally provide pre-designed store structures (think of the common product page layout), Duda allows agencies to fully customize the store design to achieve the precise look and feel desired by their clients


Duda's AI Assistant, which integrates directly into the editor, enables agencies to significantly reduce resource demands and friction by generating engaging product descriptions, images, suggested prices, SEO meta titles and descriptions, and alt text tags for each image. 


In sum, Duda eCommerce enables any business to sell virtually anything online using a variety of product types baked directly into the store UI. From services to event tickets, gift vouchers, digital files, and donations, agencies can now turn brochure-style websites into 24/7 storefronts. 



Revolutionizing web building at scale with Duda’s AI Assistant

At Duda, we believe that embracing AI is not a choice, but a necessity to stay competitive – for us and for our customers. 


In 2023, we
surveyed 200 agency owners, and found that 89% expect AI to help them get more clients, and 86% expect AI to enable them to go down-market. So we built our AI Assistant to empower agencies to expand their offerings and the types of clients they serve. 


Duda’s AI Assistant
is the only AI web building tool on the market built specifically for agencies and SaaS platforms, with features designed specifically for users who build and manage websites at scale. 


Transforming how agencies do business

Our AI Assistant helps agencies transform their business by: 

  • Accelerating site production and time to value: One of the biggest roadblocks to getting client sites live quickly has always been populating content. Now agencies can replace lorem ipsum with AI-generated content. They simply enter the client’s business details once into the Duda AI Assistant, and then they generate contextually relevant, high-quality content for each page in seconds, quickly creating an effective starting point that can be easily customized.
  • Increasing revenue without increasing costs: Agencies can decide which tools their clients have access to in the Duda Editor, and offer AI as an upsell so clients can use it to edit their websites.
  • Getting more clients: Agencies use Duda’s AI tools to help them serve more clients that would otherwise be too time-consuming or costly to serve. For instance, because SEO metadata can now be generated up to 9x faster, some agencies are offering SEO services to clients at all price levels. 


More time to focus on what AI can’t replace 

We use AI to help agencies focus on delivering more value by offloading the most time-consuming tasks. This frees up their time to focus on delivering a comprehensive strategy that AI can’t replace. More than 70% of our mid-market and enterprise clients are using our AI tools. 


Duda’s AI Assistant features include: 

  • Content Creation and Editing - Instantly generate fresh and compelling content based on business context. Quickly update content length, translate text, fix grammar or spelling errors, and adjust the tone of voice.
  • Product Descriptions - Improve ecommerce product and category page descriptions, including translating the text into another language.
  • Automated SEO Metadata - Effortlessly produce keyword-optimized metadata, including titles and descriptions, for all site pages from one central dashboard.
  • Alt Text for All Site Images at Once - Create precise and detailed alt text effortlessly with a simple click, based on image context, characteristics, and configurations.
  • AI-Generated Site Sections and Pages - Incorporate AI-generated sections, pages, and additional site elements in seconds.


Headshot of Carol Cordioli

Senior Content Specialist, Duda.

Carol has an extensive background in journalism and PR, loves learning new things, and enjoys spending time with her family and her golden retriever, Dora. Based in Brazil, she is passionate about good storytelling and outdoor adventures.


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